Shanghai Chenguang Stationery Co., Ltd

Morning light M & G

Shanghai Chenguang Stationery Co., Ltd., a famous brand of water pen, a famous brand of stationery, a famous trademark of Shanghai, a listed company, one of the largest pen making enterprises in China, one of the largest stationery production bases in Asia, is a comprehensive stationery group focusing on stationery.

M&g is an English trademark of morninglight stationery, the initial letter of the English word morning glory, which means glory in the morning. Red "m" is Chinese red, which means that morning light is originated from China, and constantly absorbs nutrients from Chinese excellent culture; black "g" is international black, representing that morning light will base on the world stage and spread Chinese culture to the world! "Free I create" is the slogan of morningguang stationery brand. Morninguang stationery is not a traditional manufacturing enterprise, but belongs to "creative enterprise". As the core competitiveness of the enterprise, "free self creativity" has been integrated into all fields within morninglight stationery, including product research and development, marketing innovation, brand promotion, management and operation, manufacturing technology With this, morninguang stationery has established unique competitive advantages in the industry and become the leading brand of Chinese stationery industry. Shanghai Chenguang Stationery Co., Ltd. is a comprehensive stationery company which integrates creative value and service advantages and focuses on stationery industry. Morninguang stationery is committed to providing high cost-effective stationery, covering writing tools, student stationery, office stationery and other related products in four fields. Morninguang stationery is the first brand of stationery in China. As of December 31st, 2013, the company has a stationery product series of "4 categories, 45 items, over 1900 varieties". The breadth and depth of stationery product line are among the top in China. In 2013, the company realized the main business revenue of RMB 2.366 billion, which is the leading enterprise in the stationery domestic market. Chenguang Stationery Industrial Park is located in Shanghai, China, and is a world-class stationery manufacturing base established with the concept of "all-round factory". Both the Chinese pen making industrial base and the Chinese pen making center are located in the Chenguang Stationery Industrial Park, which declares that morninguang stationery is the banner of Chinese stationery industry, and is looking forward to the world with the "world-class" quality of China. Morninguang Stationery Industrial Park has a full process production workshop and industry leading mold engineering and equipment R & D center. At the same time, morninguang also has a team of international designers with international vision and leading industry level to communicate the world from the aesthetic perspective of China and the West. Strong technical force and international design concept ensure that morninglight stationery can quickly transform the creativity into the first-class international quality creative products, and continuously optimize the technology and efficiency advantages of "all-round factory", and keep vigorous vitality all the time! It is also worth proud that morning light stationery adheres to the use of energy-saving and environmental protection materials and manufacturing methods, and contributes to the environmental protection cause. The enterprise concept of sincerity, concentration, cooperation and win-win results has made morninglight stationery products cover more than 50 countries and regions, and its partners are all over the world, and have established the largest marketing network in China. In the eyes of the morning light people, "partner world" is a kind of pride, but also a responsibility. Meanwhile, through the efficient integration of global resources including raw materials, technology, capital, market, talents and creativity, morninguang stationery sincerely spreads the product creativity, brand concept and corporate culture of morninguang to the world, and touches the world with the unique humanistic care of morninguang stationery. It is the common mission of morning light people to make learning and work happier and more efficient. "Free I creative" has been integrated into various fields of product research and development, marketing innovation, brand promotion, management and operation, manufacturing technology. Based on this, morninguang stationery has established unique competitive advantages in the industry. After winning the series awards of "China famous trademark" and "China famous brand", morninguang is aiming to become a medium-class stationery brand with the vision of "world-class stationery brand" Leading brand of the national stationery industry.