Guangdong xinzhongyuan Ceramics Co., Ltd

New Zhongyuan Ceramics 

Guangdong xinzhongyuan Ceramics Co., Ltd., focusing on ceramic technology innovation, is known as an aircraft carrier of building ceramics, a famous trademark of Guangdong Province, a famous brand product of Guangdong Province, and a well-known building ceramics enterprise integrating scientific research, production and sales

Guangdong xinzhongyuan Ceramics Co., Ltd. (hereinafter referred to as "xinzhongyuan ceramics") is a well-known building ceramics enterprise integrating scientific research, production and sales. Its marketing headquarters is located in Nanzhuang Town, Foshan City, which is "the first town of building ceramics in China". Xinzhongyuan ceramics has many honors, such as "well-known protection", and has been identified by Guangdong Provincial People's government as one of the 13 world famous enterprises in Guangdong Province.

Xinzhongyuan ceramics has ten large-scale modern ceramic production plants, which are located in Sanshui, Shunde, Heyuan, Qingyuan, Jiajiang, Jiangxi, Hengyang, Hubei, Shenyang and Hebi, Henan. Its production capacity ranks among the top in the world, and is known as "Jiantao aircraft carrier" by the industry. Xinzhongyuan ceramic product line is comprehensive and rich. It produces and sells polished tiles, antique tiles, fully polished glaze, microcrystalline stone, gold make-up tiles, porcelain chips, thin plates, sanitary ware and other categories. It has more than 1000 domestic sales outlets and more than 120 overseas marketing networks. At present, it is one of the largest export ceramic enterprises in China.

Xinzhongyuan ceramics always adheres to enterprise management and technological innovation. The company has passed ISO9001:2000 quality management system, iso14001:1996 environmental management system and China Compulsory Product 3C certification and other dozens of authoritative certification. In terms of product development, new Zhongyuan ceramics, with its strong innovation ability, actively explores product technology innovation and leads the industry technology innovation trend. "Super clean and bright" technology solves the two major problems of polished brick's contamination and glossiness, improves the overall technical level of polished brick, and achieves a revolutionary technological breakthrough; the 1.2 × 2.0 (m) century brick king is not only rated as a key new product in Guangdong Province, but also won the top of Guinness China in the world; the "dry glazing" technology also effectively improves the technology of antique brick, which has aroused great attention in the industry Through 9 times of upgrading, microcrystalline technology has opened up a high-quality and large-scale era of microcrystalline. Through active technological innovation, xinzhongyuan ceramics has emerged key new products at provincial and ministerial levels, and more than 1000 products have applied for national patents.

After years of steady development, in 2003, xinzhongyuan ceramics won the honorary title of "China's environmental protection products"; in 2005, xinzhongyuan ceramics won the national authoritative honor and certification of "well-known protection", which is one of the few domestic ceramic brands. In 2010, new Zhongyuan ceramics signed a strategic cooperation agreement with China Aerospace foundation, becoming the only "China Aerospace partner" in the ceramic industry, and winning the "China Aerospace Contribution Award" for many times. In June 2015, the world brand laboratory released the 2015 (12th) list of China's 500 most valuable brands in Beijing. With the brand value of RMB 11.295 billion, xinzhongyuan ceramics was ranked 220th in the total list, with a year-on-year increase of RMB 2.214 billion, and won the award for ten consecutive years. In 2014, the strategic goal of "high-end brand, microcrystalline stone leading brand and first-class brand in the industry" was put forward. In 2015, xinzhongyuan ceramics, together with Guangzhou international design week, launched the "China Design Star" - China design global promotion plan, boosting China design to the world.

"Carrying on the traditional culture, innovation and people-oriented" is the business philosophy of xinzhongyuan ceramics. As in the past, we will continue to uphold the spirit of "down-to-earth and good tile", adhere to independent innovation, and build a strong international brand of ceramic products with the strong strength of the "tile leader brand", and join hands with domestic and foreign partners to create a new business, creating a healthy and comfortable living space for the broad masses of consumers.