Liyuanji jewelry (Shenzhen) Co., Ltd. was established in 2000. After 17 years of normalization, transformation, operation and construction, the company was restructured into a joint-stock company in December 2015 and officially listed on the new third board on August 11, 2016. At present, the registered capital of the company is 146.65 million yuan and the company has nearly 100 employees. Headquartered in Shenzhen Tianbei, a jewelry base in China, the company is mainly engaged in the wholesale and retail business of diamonds and diamond jewelry, gold, jade and other jewelry. The company's marketing network is all over the country and has cooperative relations with more than 2800 jewelry companies, stores and wholesalers. There are about 200 stable cooperative customers, covering more than 20 provinces, autonomous regions and municipalities directly under the central government.
Since 2000, the company has owned diamond brand "TBL fuxinda brand" and online e-commerce brand "TBL". TBL fuxinda brand focuses on building a one-stop distribution platform for jewelry retailers. It adheres to the premise of product quality and high-quality service, and the principle of professional production technology and the marketing concept of "quality comes from specialty". As a professional supplier of diamond products, TBL fuxinda has won the favor of consumers and merchants by virtue of quality and style.
Liyuanji jewelry has a perfect and strong whole industry chain structure, integrating procurement, design, production, sales and operation, and is involved in all links of the upstream and downstream of the industry chain. Based on 17 years of profound accumulation, the company is in the leading position in the industry, controls the resources in the industry and has strong control over all links of the industrial chain.
In terms of procurement, liyuanji is a partner of international diamond trading company DTC, and has maintained a cooperative relationship with HINI star for 17 years, with the right to speak in the industry.
In terms of design, we adhere to the combination of our own elite R & D design and world high-level resources. Joint research and development with international design institutions, with international professional support. At the same time, liyuanji jewelry maintains a good communication relationship with the design center in the industry, and maintains a consistent high level in style updating.
In terms of production, sales and operation, liyuanji solves production problems through OEM, retains core technology, outsourcing production links that occupy a large amount of funds and difficult personnel management. A large amount of money saved will be used for product design, R & D and marketing. This measure can also better track the new processes in the industry, timely adjust the production scale according to market changes, and maintain a dynamic and flexible flexible production mechanism adapted to market development.
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