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The hushpumppies? Brand was founded in 1958, marked by the famous bajitu hound. The design of the product takes the concept of leisure as the theme, and the comfortable and value for money leisure feeling it guides has become the embodiment of the spirit of the United States, and has guided the leisure fashion of European and American countries. Hushpumppies? Advocates the comfortable, natural and humanistic spirit, which has become the only brand recognized as weinventedcasual (leisure created by me) in the world.
Founder of the hushpumppies brand Mr.JimMuir (Jim Muir) once defined the spirit of the brand. He thought: "hushpumppies? Should be regarded as a family brand. It is a leisure clothing commodity belonging to the whole family without gender and age difference." For more than 40 years, hushpumppies? Has traveled to more than 2000 cities in 120 countries around the world, including the United States, Australia, Japan, South Korea, Singapore, Indonesia, China and European countries.
The leisure shoes and clothing of hushpumppies? Brand entered the Chinese market in 1997 and 2000, and has occupied a place in the leisure brand category for several years. In 2002, the watches and bags of hushpumppies brand were officially launched in the mainland of China, making the products of this family brand more mature and diversified.
Since the founding of hushpumppies, its products have mainly been casual shoes, clothing and related products. In its 40 years of history, these comfortable and value for money casual products have become the symbol of the American spirit.
The concept of leisure, which was developed in the 1950s, was added to the popular feeling in the 1990s. By the beginning of 1992, in response to the change of fashion trend and the diversification of brand products, hushpumppies? Had been introduced to the international market with its excellent comfort, casual and fashion. In addition to men's and women's leisure shoes and clothing, it also launched children's wear, bedding, watch, backpack and glasses. It also attracted fashion designers such as John Bartlett, Anna Sui, gene Meyer, Paul Smith and Shaka king, who let their models wear products with hushpumpies? On the catwalk, so they won the "clothing accessories of the year" award from the American Association of designers.
Hushpumppies? Has been represented in 120 countries and more than 2000 cities in the world. In 2004, in the United States, the annual turnover has reached US $1.2 billion, and the global turnover has reached more than 2.5 billion, with an annual growth of 30%. The comfortable and natural humanistic spirit advocated by hushpumppies can be seen everywhere in the world.
Some famous Hollywood stars are also fans of hushpumppies, such as Nicholas Cage, Kevin Spacey, John Travolta, Tom Hanks, Jim Carrey, Demi Moore, Ellen DeGeneres, Susan Sarandon and Rosie o'd Onnell et al. Some TV programs with good ratings, such as friends, felicit, Dawson's screen, allymcbeal, suddenlysusan and justshootme, all choose hushpumppies as their props and costumes.
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