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Italian national treasure sports fashion brand, the world's largest footwear and sportswear manufacturers, famous for its production of ski boots and casual shoes.
Didora originated from Greek, which means "by virtue of talent and ability"
Diadora was founded by Marcello Danel in 1948 in San Marco, Italy, which is known as the "Silicon Valley" of sports and leisure shoes. After more than 60 years of development, Diadora has developed into a well-known Italian sports fashion brand. The legend of tennis bijo Borg, F1 "car God" senna, striker Inzaghi, Baggio, Roman Prince Totti, Ambrosini, world football referee Corina have signed on behalf of Diadora.
In 2008, Italy's didora brand and Hong Kong Yongjia Group officially became strategic partners in China, Hong Kong and Macao, and jointly established Yongli International Co., Ltd. The brand new Diadora, with "enjoy sports, As a brand spirit, enjoy life's healthy and happy life attitude appeals for Chinese local consumers. It aims to perfectly combine didora's experience in professional sports with its advantages and delicate, elegant and noble Italian fashion, so that people can enjoy the positive and optimistic fashion life attitude conveyed by didora when they feel the real fun brought by sports.
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