Ailian, a representative of urban fashion taste of women's clothing brand, with good market performance, has become a rising star in China's leisure clothing industry. Ayilian, with its unique design style, concise and smooth lines, bright and elegant colors, with exquisite cutting, elegant and fashionable style, blending the essence of eastern and Western cultures, deduce the elegance and confidence of modern urban women, and is loved by young consumers all over the country. Ailian is suitable for junior high school students, senior high school students and female friends under 30 years old. A Yilian is a professional clothing company integrating design, production and sales. It was founded in 1999 in Guangzhou, which is leading the fashion trend in China. The composition of Chinese brand of Ailian is a perfect combination of Oriental aesthetic taste and fashion culture in this paper. It not only conforms to the reading habits of Oriental women, but also adds more abundant brand associations with the progress of the times. Professional design group, skillfully grasp the latest trend of clothing, make the design of Ailian not only follow the pace of the trend, but also not lose the unique fashion taste of Ailian. Their products are fashionable and expensive. They are suitable for modern urban women in different occasions. Since its establishment in 1999, with the continuous efforts of the company and the full support of customers from all over the country, Ailian has spread all over China's major cities and more than 20 regional distribution agencies. Looking forward to the future, they will further increase the efforts of product development and advertising on the basis of the past, and will further enhance the overall brand image of Ailian in the way of brand spokesperson, striving to achieve a win-win situation of customer satisfaction and their satisfaction. She is as pure as a girl, as elegant as a lotus. She adheres to the most beautiful lady complex in her heart. She knows how to capture the current popular culture and enrich and decorate her beautiful life. The brand structure of Ayilian English is also the result of the English spelling of international peers and the ingenious and soft Chinese Pinyin, which makes her have a wide range of cognition and infatuation in China, her birthplace, and gain recognition and infatuation in the world. Just as a is the first letter of the 26 English letters, Ayilian is planning a brand internationalization strategy. In the future, Ayilian's brand blueprint will be the first-line brand on the international women's wear stage!