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Shanghai Kaikai Industrial Co., Ltd

Date:2021-02-17 View:305

Shanghai Kaikai Industrial Co., Ltd., a famous shirt brand, Shanghai famous brand and listed company, has formed two major industrial structures of clothing and medicine, and is a large-scale enterprise mainly engaged in clothing industry.            Shanghai Kaikai Industrial Co., Ltd. is the first listed company in China, which has both A-share and B-share, mainly in the clothing industry. Since the reform and opening up, after more than 10 years of unremitting market development, product management, brand development, capital operation and asset restructuring, the company has developed from a small department store with only 200000 capital and producing and selling shirts and sweaters by itself into a large enterprise with 1.937 billion assets. At present, the company has 25 wholly-owned, holding and joint venture enterprises, and 6 shirt production enterprises. The production base covers an area of 42000 square meters, forming a large-scale production capacity with an annual output of 4.5 million shirts. It has set up 42 sales branches, 26 general distribution offices, more than 120 franchise stores (halls) and more than 1500 sales outlets all over the country, forming a mature and stable market National sales network. In 2001, the company's main business income was 1.115 billion yuan, and the total profit was 67.09 million yuan. According to the statistics of the National Bureau of statistics and China industry enterprise information release center, in 2001, the sales volume and sales share of "Kaikai" brand shirts ranked second in the same industry in China, and ranked first for six consecutive years. According to the statistics of the business information center of the Shanghai Municipal Commission of Commerce on 30 shopping malls with over 100 million yuan in Shanghai, the sales volume and sales volume of the shirts opened in 2001 ranked first among 122 shirt brands in Shanghai. The company is an "excellent enterprise in China's clothing industry" and has won the title of "China's clothing industry advantage enterprise". It is also the only enterprise in China's clothing industry that has won the titles of "China's famous clothing brand" and "China's famous shirt brand" at the same time. In 1997, it took the lead in passing the ISO9002 quality system demonstration in the industry. Kaikai brand products have been recommended as "Shanghai famous brand" products for 7 consecutive years, and are one of the top 100 famous brand products enterprises in Shanghai. In February 2002, Kaikai trademark was recognized as "China famous trademark" by the State Administration for Industry and commerce. With shirts as the leading products, the company has formed a series of products including woolen sweater, suit, trousers, overcoat, jacket, woolen underwear, knitted underwear, T-shirt, tie and so on. It has integrated high-tech achievements into Kaikai clothing and developed a series of new products with high-tech content. "Kaikai" shirt focuses on people's temperament, elegance, comfort, convenience and health care. The fabric is light, soft, plump, smooth, wrinkle resistant, moisture absorption and ventilation, elegant and noble color, and good drape. The collar, sleeve and button are integrated with European and American style, which conforms to the flavor of the times and reflects the reality In the fast-paced life, men's elegant or romantic temperament creates a new personality and youthful vitality. Formed a multi fabric, multi style, multi color all cotton series, polyester cotton series, cotton non ironing series, pure wool worsted series, CVC polyester cotton series, Xiu poles series, modal natural fiber series, Tencel fiber series, SSP high-grade all cotton non ironing series, and began to explore the development of Sauer soybean protein fiber worsted wool series, as well as moth proof hair shrink proof, antibacterial, radiation proof, anti-bacterial Electromagnetic wave, antistatic and other functional products to meet the needs of people at all levels. Kaikai brand woolen sweater is one of the first batch of products with pure wool mark issued by the international wool Bureau. It is made of pure new wool. "Pure" symbolizes 100% wool, "new" refers to that no regenerated wool is used in wool products. It has formed a variety of men's and women's machine washable sweater series, 48 Australian wool series, mercerized worsted wool series, cashmere series and worsted jacquard series Series, woolen series, cashmere series, machine washable thick and thin woolen underwear series, fashionable worsted and woolen woolen series, wool plus Lycra sweater and underwear series, various blended series. In style, it has developed from popular warm type to fashion, personalization and leisure. The "Kaikai" knitted and cotton products have also formed a series of wool micro yuan health care underwear, 40 pieces of fine needle elastic, cotton wool, jacquard, soft warm cotton underwear, as well as the newly developed color cotton, cotton plus Lycra tight series, cotton micro yuan series, Tencel and linen T-shirts. Kaikaipai high-grade suit is made of high-grade fabrics and accessories at home and abroad, using the latest design concept and manufacturing technology in the world, and according to the shape parameters of contemporary Oriental people. The product pursues classical romantic, elegant and implicit style, conforms to the current international trend, especially in "light, thin, soft, strong and flexible". The newly launched "k-class" series and "men's elegance in the new century" series are the "new generation" suits in the sense of integrity. They are made in strict accordance with the process of Italian suits, the representative works of the world's top suits. Carefully taste, its shoulder, collar, button, sleeve, profile of the subtle, fashionable and elegant, sassy and noble. At present, the products have been extended to trousers, jacket, coat, windbreaker, casual wear and tie series. Kaikai clothing, with its high-quality fabric, exquisite technology, excellent quality, fashionable style and perfect service system, has won the favor of the majority of consumers and has been prosperous in the fierce market competition. Kaikai shirts are also exported to the United States, Japan, Australia, Spain, Russia, Hong Kong and other countries and regions. In 1998, the company began to participate in the production and marketing of traditional Chinese medicine through asset restructuring, and gradually developed into a high growth industry of Chinese and Western medicine and biomedical materials. Shanghai leiyunshang pharmaceutical West District Co., Ltd., which is controlled by the company, is a drug trading enterprise integrating traditional reputation of Chinese medicine and modern drug management concept. It also owns the Chinese time-honored "leiyunshang" and "jiuhetang" shops, the leiyunshang pharmaceutical city with the largest retail scale in Shanghai, more than 40 Chinese and Western pharmacies, and the first Chinese medicine pharmaceutical factory built according to GMP standards in Shanghai, with an annual sales revenue of 245 million yuan. The company also controls two pharmaceutical companies, producing western medicine and biomedical materials. So far, the company has built an industrial structure with equal emphasis on clothing and medicine, so as to realize the interactive development of traditional industry and high-tech biological industry.

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