South Korea Yilian company, Yilian fashion (Shanghai) Co., Ltd., famous brand of famous brand clothing, famous for classic monochrome plaid shirt, leading brand of South Korea Yilian group, brand rooted in the traditional culture of New England, one of the larger fashion circulation companies in South Korea. "E-land" is the No.1 brand of Korean fashion company. It takes young men and women over 20 years old as the appeal object. Influenced by the American tradition and the popularity in the 1950s and 1960s, it uses a mixture of color bars and plaid to show the clothing inside and outside the university campus, pursues the American University Campus leisure sports clothing style, and fully shows the lively, athletic and healthy mental outlook of contemporary youth. Clothes and love were born in 1980. Before entering the Chinese mainland, the brand clothing has been exported to the United States. The main object is American college students. The brand logo is a cute puppy bear as a college student, carrying a lecture or a book, or carrying a shoulder bag, wearing a baseball cap, wearing a checked shirt, khaki trousers, basketball shoes, bear models. The monochrome plaid shirt is the classic dress of Yilian all year round. E. land is a brand rooted in the traditional culture of New England in the United States. It is based on the Ivy League of eight famous universities in New England in the east of the United States. It emphasizes classics and tradition, and is positioned in the style of American university campus. It is expected to become a brand that young people are proud of. The traditional spirit of Britain has a long history. Noble lifestyle, high-end feeling, reflecting the natural leisure life, such as golf. There are symbols of Scott family, such as deer, horse, etc. Full of rich British style, with the noble appearance of British noble family, conservative and elegant lifestyle, you can experience the classic, luxury and dignity of British noble style, and show you extraordinary taste. After more than 20 years of rapid development, Yilian group has become the largest fashion distribution company in South Korea since it was founded in 1980. With good brand image, excellent customer service and unique store decoration, Yilian shows people its unique culture and style. Yilian is committed to providing consumers with unique value through innovative knowledge management system. In 2006, Yilian group's total sales reached 4 billion US dollars. ---It has 11 branches in six countries, including Korea, China, the United States, the United Kingdom, Vietnam and Sri Lanka, covering six fields of clothing and accessories, retail, restaurants and hotels, home furnishings, real estate and it. It has more than 80 strong brands, such as e.land and teenieweenie. It has more than 50 department stores, such as 2001outlet, newcore and homever. It devotes 10% of its profits to the society to contribute Chinese clothing every year As an important part of the globalization strategy of Korean Yilian group, Yilian group is headquartered in Shanghai and has branches in Beijing, Chengdu, Shenzhen, Xi'an, Jinan, Shenyang and other places. Since its establishment in 1994, China's love for clothes has developed rapidly. At present, it has more than 5000 stores in most first and second tier cities and some third tier cities. In 2011, new balance (China) was authorized to introduce 96ny, Deco and other medium and high-end women's wear brands. In cooperation with the parent company of Kate Spade, Kate Spade entered the famous product market. In May 2011, it launched the 37.65 million yuan "Charity Fund for love and clothing" and won the Sixth China Charity Award. In 2010, it introduced four brands of clue, ENC, Gerolamo and belfe. In 2009, it introduced celden brand. In 2008 In 2007, we introduced so basic, teresia and hunt, and Yinian (Shanghai) Fashion Trading Co., Ltd. was established. In 2006, we introduced four brands, namely paw in paw, prich, scat and body pops The introduction of Roem brand took the first place in the one-day sales volume of the shopping mall when it opened in 800 partner, Pudong on September 23. It won the "highest Progress Award" in the 2005 global legal person competition of love and clothing group. In 2004, it introduced three brands: Scofield men's wear, teenie weenie and EBLIN. In 2003, it introduced e · land kids brand. Yuxu fashion (Shanghai) Co., Ltd. was founded. In 2001, it introduced Scofield women's wear brand. In 2000, it introduced the brand of Scofield women's wear Shanghai ranks first in sales, stabilizes the Shanghai and Beijing markets, and begins to expand nationwide. In 1996, e land opened its first exclusive store in Shanghai Oriental commercial building, which is the first exclusive store opened by foreign enterprises in Shanghai. In 1994, Yilian fashion (Shanghai) Co., Ltd. was established