Zhejiang Lili Clothing Co., Ltd

Zhejiang red, yellow and Blue Clothing Co., Ltd., a well-known brand of children's clothing, is a domestic textile and clothing competitive enterprise under the red, yellow and blue group, a standing director unit of clothing association, and a professional children's clothing enterprise group integrating design, production, sales and brand operation.            Red, yellow and blue (RYB) children's wear was born in 2000. The design inspiration comes from the fashion art of Paris, France. Together with Italy 2002tpass company, it creates international fashion products. It has won the honor of China's famous brand products, China's well-known trademarks and China's top ten children's wear brands. The brand creativity of RYB is derived from the English words "red", "yellow" and "blue". After artistic processing, it is rehearsed together and combined with round patterns and lines of varying thickness to bring children's interesting visual experience. Red symbolizes children's passionate smiling face, bright red; yellow symbolizes children's bright and cheerful, full of childlike innocence; blue symbolizes children's pure mind, without impurities. Three colors and three letters, through the combination full of design sense, convey the goal of red, yellow and blue Enterprises - to build the most fashionable children's clothing brand in China. Red, yellow and blue children's wear, together with Ogilvy fashion, an international famous brand management expert, has carried out brand transformation and image upgrading. VI and Si are all made by famous teachers in Shanghai and Hong Kong. The overall store image presents the characteristics of modern simplicity, fashion atmosphere, fresh and elegant. Zhejiang red, yellow and Blue Clothing Co., Ltd. is a holding company of red, yellow and blue group, a leading enterprise in China's children's clothing industry. Its brand "red, yellow and blue children's wear" has won the honors of "China's well-known trademark", "China's famous children's wear brand" and so on. It is a franchised manufacturer of children's wear for the 2008 Beijing Olympic Games and enjoys high brand awareness and reputation. Founded in 1996, honghuanglan group was promoted to a non regional group in 2001, with children's wear as its main business, and involved in commercial real estate, finance and other investment fields, with an annual output value of 520 million yuan and profit tax of more than 50 million yuan. The company cooperates with French and Italian fashion design authorities, and has established a municipal children's clothing technology research and development center. It develops more than 1000 new products annually, and has more than 500 brand stores (cabinets) throughout the country. The long-term strategic goal of the company is to create a first-class children's clothing brand, actively participate in international competition, and the products are exported to more than 30 countries and regions. The company has been rated as "China Textile and clothing competitiveness enterprise", "China clothing industry influence enterprise", "Zhejiang credit management demonstration enterprise", "Zhejiang standard innovative enterprise". In 2009, Zhejiang red, yellow and blue children's charity foundation was established to actively fulfill its social responsibility. In the face of economic globalization, the company cooperates with Ogilvy fashion, an international well-known integrated marketing communication organization, to create the most fashionable children's clothing brand in China. RYB will become the costume stylist of Chinese children, making Chinese children the most stylish children in the world, and creating a more elegant and colorful childhood for all children. Corporate mission: create the beauty of care with heart - care for children, care for employees, care for society, care for shareholders. Enterprise vision: China's first-class children's clothing brand enterprise values: dedication + professional + Innovation = outstanding enterprise spirit: wholeheartedly guide children's clothing fashion; wholeheartedly manufacture first-class products; wholeheartedly serve global customers; wholeheartedly promote enterprise progress; sincerely contribute to children's career design concept: integration of Chinese and Western cultures Fashion comfort balance quality concept: quality makes the future service concept: I am for everyone, everyone for me business philosophy: integrity, pragmatism, enterprising, innovative talent concept: talent has no final conclusion, fit is the best brand spirit: optimism, quality, respect for children brand concept: care, expectation, future brand slogan: colorful world, red, yellow and blue children's wear, create the beauty of care with heart Care for children, employees, society and shareholders. Red, yellow and blue should be synonymous with "caring for children"            Launch more brand introductions