Bubugao commercial chain Co., Ltd. (002251)

Bubugao commercial chain Co., Ltd. (002251)

Bubugao (002251) commercial chain Co., Ltd., founded in 1995, is committed to growing into a leading commercial and service operator in China. The company was listed on Shenzhen Stock Exchange on June 19, 2008 with the stock code of 002251. Known as "China's first private supermarket shares."[ 1]

Bubugao launched the digital transformation strategy in 2017, and has established a full scene and full channel smart retail ecosystem, realizing the comprehensive upgrading from traditional retail to smart retail[ 2] At present, it has such formats as Bubugao supermarket, Bubugao department store (Plaza), Bubugao electric appliance city, huimiba convenience store, etc[ 3] The company's development strategy is to take the lead in multi format regions, to open multi format, cross regional and intensive stores, and to realize full online and offline coverage in combination with digital smart retail[ 4]

Bubugao (002251) has multi formats, online and offline, with nearly 700 stores in Hunan, Jiangxi, Sichuan, Guangxi and other provinces[ 5-6] commercial real estate "BBK Xintiandi" brand currently has more than 10 large complexes to start, 700 thousand of which are pure business, and the Changsha Meishan Sihu Xintiandi, a highly experienced project such as space flight hall, real ice skating rink, cool car paradise, cloud top and Star River Paradise, is the largest complex of the group. In 2018, Tencent Jingdong joined hands with 1.626 billion yuan to acquire 11% equity of Bubugao[ 7] In June 2020, the list of top 100 Chinese chain stores in 2019 will be released, ranking 14th[ 8] China's fortune 500 in 2020 was announced, ranking 459.

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