Lanzhou Huanghe Enterprise Co., Ltd. (000929)

Lanzhou Huanghe Enterprise Co., Ltd. (000929)

Lanzhou Huanghe Enterprise Co., Ltd., established in December 1993, is one of the earliest joint-stock enterprises in Gansu Province. It is also the only domestic A-share listed company of Lanzhou municipal enterprises. Huanghe stock was listed on Shenzhen Stock Exchange on June 23, 1999, with a total share capital of 185766000 shares.

The company is mainly engaged in the production, processing and sales of beer, beverage, barley, malt and forage. At present, it has four Sino foreign joint venture beer production enterprises, including Lanzhou Huanghe Jianiang Beer Co., Ltd., Qinghai Huanghe Jianiang Beer Co., Ltd., Tianshui Huanghe Jianiang Beer Co., Ltd. and Jiuquan western Beer Co., Ltd., as well as Lanzhou Huanghe (Jinchang) malt Co., Ltd. and Lanzhou Huanghe Gaoling Beer Co., Ltd Effective agricultural development Co., Ltd., Lanzhou Yellow River Investment Guarantee Co., Ltd. and other subsidiaries.

Since its establishment in 1985, Huanghe beer has become a well-known beer company in China in just 21 years with the enterprise tenet of standardizing operation, scientific management, promoting development, and repaying shareholders and society, following the strict, precise, meticulous and practical enterprise style, breaking the Convention, innovating management, relying on the operation system of market economy, high-tech quality system and indomitable enterprise spirit Brand, sales market throughout 31 provinces and municipalities. In February 2002, the Yellow River beer trademark was recognized as China's well-known trademark by the State Administration for Industry and commerce, becoming the third well-known trademark in the domestic beer industry after Qingdao and Yanjing. In 2010, the company was recognized as "national trademark strategy implementation demonstration enterprise" by the State Administration for Industry and commerce. In order to ensure that the enterprise has enough sustainable development ability, based on the advantages of location, enterprise operation and local resources, the company develops beer and beverage, barley and malt, packaging and printing simultaneously, relies on internal connection and external introduction, large capital investment and high-tech equipment, and gradually becomes stronger and bigger to achieve scale benefits. In August 2004, the company successfully introduced the strategic investors of the main beer industry, Danish Carlsberg Brewery Co., Ltd. and Danish foundation for industrialization of developing countries. According to the joint venture contract, the company not only introduced 150 million yuan of foreign capital, but also established four joint venture beer enterprises in Gansu and Qinghai provinces, making the company's beer production capacity reach 400000 tons in the near future and 700000 tons in the medium term, ranking first in Northwest China Moreover, we can learn from the enterprise management, technology and marketing ideas of the world's fifth largest brewery, Denmark Carlsberg Brewery Co., Ltd., to improve the overall management level of the company, and build the Yellow River, a famous Chinese brand, into an international brand with the help of Carlsberg's international marketing network. At present, the goal of joint venture has been successfully achieved.

Legal name of the company

Lanzhou Huanghe Enterprise Co., Ltd

Abbreviation: Lanzhou Yellow River

English Name: Lanzhou Huanghe Enterprise Co., Ltd

Abbreviation: Lanzhou Huanghe

Legal representative of the company: Yang Shijiang

Contact person: Wei Fuxin, Secretary of the board of directors of the company

Address: 22nd floor, Jinyun building, 219 Qingyang Road, Lanzhou

Tel: (0931) 8449039

Fax: (0931) 8449005

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