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Quanjude, a famous Chinese time-honored brand, was founded in 1864 (the third year of Tongzhi in the Qing Dynasty). After several generations of pioneering efforts, Quanjude has made great progress. In January 1999, "Quanjude" was recognized as "well-known trademark" by the State Administration for Industry and commerce, which is the first well-known service trademark in China.
"I'm not a hero until I get to the Great Wall. It's a pity not to eat Quanjude roast duck! "In more than 100 years, Quanjude cuisine has been continuously innovated and developed. It has formed a Quanjude cuisine with the unique Quanjude roast duck as the leader, integrating" Quanjude banquet "and more than 400 special dishes. It is loved by heads of state, government officials, people from all walks of life and tourists at home and abroad, and is known as" the first food in China ". Beloved Premier Zhou Enlai has repeatedly selected Quanjude's "quanya banquet" as a state banquet.
In April 2004, capital tourism group, Quanjude Group and new Yansha group implemented strategic restructuring. Capital Tourism Group has become the largest shareholder of Beijing Quanjude roast duck Co., Ltd. In January 2005, Beijing Quanjude roast duck Co., Ltd. was renamed as China Quanjude (Group) Co., Ltd. Then, China Quanjude (Group) Co., Ltd. further acquired 30.91% equity of Jude Huatian Holding Co., Ltd., and became the largest shareholder of Jude Huatian Holding Co., Ltd. along with Beijing Huatian catering group. In April 2007, Fangshan Restaurant, fengzeyuan Hotel and Sichuan Hotel, the well-known time-honored catering enterprises in Beijing, also entered Quanjude Co., Ltd. so far, China Quanjude (Group) Co., Ltd. has developed into a catering joint fleet which covers many flavors, such as roast, rinse, Sichuan, Shandong, palace and Beijing, and gathers many time-honored catering brands in Beijing.
For more than ten years, we have created the brand image with the unique catering culture, actively explored the markets at home and abroad, and accelerated the expansion of chain operation. Now it has formed a catering group with more than 70 Quanjude brand member enterprises, more than 10000 employees, annual sales of more than 5 million roast ducks, reception of more than 5 million guests, and brand value of nearly 11 billion yuan
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