Guangxi yuanantang Pharmaceutical Co., Ltd

Fuyinjie

Guangxi yuanantang Pharmaceutical Co., Ltd., Fuyinjie Fuyinjie, a famous brand of female lotion, has independent intellectual property rights, covers many product lineups of OTC, hospital, supermarket and other market segments, and is a national well-known large-scale Chinese medicine pharmaceutical enterprise integrating scientific research, production and sales.

Fuyinjie is a female lotion brand of Guangxi yuanantang Pharmaceutical Co., Ltd, Fuyinjie (Fuyinjie) compound Huangsong lotion and Fuyinjie (Fuyinjie) compound Huangsong wet wipes have unique curative effect. The affected parts are fresh and comfortable after medication. They are favored by the majority of patients. Their sales volume has been growing steadily for 20 years. They are single products with an annual sales volume of more than 150 million yuan in China, and their quality is the best in the gynecological lotion Market. Fuyinjie (Fuyinjie) compound Huangsong wet wipes are the first Chinese medicine "wet wipes" dosage form products in China Yuanantang Yinhu Ganmao powder won the "special contribution award for scientific and technological invention of the Ministry of education, science, culture and health of the World Health Organization", which is the only product of Guangxi proprietary Chinese medicine to win this award. Guangxi yuanantang Pharmaceutical Co., Ltd., headquartered in the north foot of DARONGSHAN mountain, Guiping City, is a well-known large-scale Chinese medicine pharmaceutical enterprise with fixed assets of 100 million yuan, integrating scientific research, production and sales, and annual production capacity of more than 1 billion yuan. The company has been rated as a "contract abiding and credit abiding" enterprise for 10 consecutive years, and is under research and development The marketing center is located in Nanning, the capital of Guangxi Zhuang Autonomous Region. At present, the company has more than 600 employees, including about 200 graduates from various universities and technical secondary schools and technical professionals. Yuanantang pharmaceutical company has developed continuously and healthily with standard quality standard, rigorous scientific management, active market development, perfect service system and pioneering spirit, forming its unique brand resource advantage. Yuanantang "Fuyinjie" has excellent quality, stable quality and exact curative effect, and enjoys a high reputation in China and Southeast Asia. For more than 20 years, yuan'antang has been carrying out continuous technological innovation, with a pragmatic and scientific attitude to meet the needs of consumers, and has successfully developed and produced a series of national new drugs with independent intellectual property rights of "Fuyinjie" and "yuan'antang": Fuyinjie compound Huangsong lotion, Fuyinjie compound Huangsong wet towel, yuan'antang Yinhu Ganmao powder, yuan'antang Changwei powder, yuan'antang Yiwei powder Antang, Zhuhu Huayu tincture and Fuyinjie, compound Huangsong lotion are the leading products of the company. They have formed their own OTC series and formed a relatively strong product lineup to meet the needs of the market. They have established a reasonable marketing network in 31 provinces, cities and autonomous regions of China. In recent years, in order to maintain the vigorous vitality of the product market, yuanantang pharmaceutical company has deepened the reform, strengthened management, adjusted product structure, integrated product resources, grasped the market pulse, strengthened and expanded the OTC market of the leading product "Fuyinjie", opened up a new market of "yuanantang" brand series products, and gradually extended the product market front to urban central hospitals, township residents' communities and business communities Super hotel entertainment and other corners, for this supporting a series of new packaging, multi product planning products have been fully ceremoniously launched. Yuanantang is a famous trademark in Guangxi, which is not only the name of the company, but also the core and essence of corporate culture; "Fuyinjie" is a well-known trademark in China, which has been "the most recommended brand of Chinese drugstore staff" for 8 consecutive years; "yuanantang" and "Fuyinjie" have been selected as "China's top 500 most valuable brands" for 7 consecutive years. According to the evaluation of relevant institutions, the total value of the two brands in 2011 was 4.622 billion yuan. In order to meet the needs of market competition and enterprise development, yuanantang pharmaceutical has moved its marketing headquarters to Nanning, the capital of Guangxi, and established a marketing center with multiple functional departments. Its main functions are to give full play to Nanning's unique geographical advantages, comprehensively command, guide and manage the company's marketing business, and further expand new product development, marketing management, market response and talent introduction , brand communication, corporate image publicity and display and other business areas. At the same time, yuanantang pharmaceutical Nanning marketing center will integrate the resources of products, marketing, marketing and talents in an all-round way, optimize the marketing structure, and gradually establish a strong, three-dimensional and effective yuanantang "Fuyinjie" product marketing network system. In the face of the future, yuanantang pharmaceutical will make persistent efforts, adhere to the scientific outlook on development, explore and innovate, keep pace with the times, adhere to the enterprise tenet of "long history, pacify the people and help the world, be upright and bring benefits to mankind", adhere to the spirit of "four truths", and constantly create world-class brands for the development of traditional Chinese medicine Make greater contribution to the cause of human health and Industry