Lifan industry (Group) Co., Ltd

Lifan Lifan

Lifan industry (Group) Co., Ltd. started in 1992, after 23 years of hard work, has rapidly developed into a large private enterprise integrating scientific research and development, production and sales (including export) of engines, motorcycles and automobiles, and investing in finance. At present, the company has 8359 employees, including 6300 with college and secondary education. Lifan has been selected into the top 500 Chinese enterprises for more than ten times, and has been the first exporter of Chongqing for many years. On November 25, 2010, Lifan was successfully listed on Shanghai stock exchange with the stock code of 601777. It issued 200 million shares for the first time and raised 2.9 billion yuan. Lifan is the first private passenger car company to list a shares in China.

In 2014, Lifan industry (Group) Co., Ltd. achieved a sales revenue of 11.417 billion yuan and foreign exchange earnings of 1.033 billion US dollars, ranking first among private enterprises in Chongqing. As of the end of 2014, the company has applied for 9118 patents, 7906 of which have been authorized. The company is a leading tax payer of private enterprises in Chongqing.

Innovation Lifan

Lifan Group has a national enterprise technology center and a testing center approved by China Laboratory. In 2013, according to the evaluation results of national recognized Enterprise Technology Center released by national development and Reform Commission, Lifan national technology center ranked 109th with 86.8 points, ranking eighth in automobile industry and first in motorcycle industry.

Lifan technology center is a high-level and high-level research and development organization. It is the main body of enterprise technology innovation system. It is at the leading level in the field of automobile VVT technology, new energy electric vehicle technology, motorcycle water cooling technology, multi valve technology, large displacement technology and EFI technology. As of December 2013, a total of 8607 domestic and foreign patents have been applied, and the number of patent authorization ranks the first in the industry. Among them, the invention patent ranks the 41st in the top 50 national technology centers, which is the only one selected in the automobile and motorcycle industry. Lifan has won many awards in science and technology innovation, including 13 national awards such as the second prize of "National Science and Technology Progress Award" and more than 200 municipal awards such as Chongqing Science and technology progress award.

Lifan national technology center consists of Automobile Research Institute and motorcycle Research Institute, with more than 800 technical personnel, including more than 90 employees with bachelor's degree or above, and more than 90 technical personnel with doctor's degree, master's degree or senior engineer's degree or above and professional title.

Lifan has a postdoctoral research station, which organizes technical research and tackling key problems in fuel consumption, noise, vibration and performance improvement, and carries out research and application of new energy-saving and environmental protection fuels, digital integration, virtual investment, virtual analysis and other technologies.

Quality Lifan

"If we don't pay attention to varieties, we will be poor; if we don't pay attention to quality. Heaven will destroy the earth. " Since Lifan started his business, he has always taken quality as the focus of his work, especially when Chairman Yin Mingshan came back from his visit to South Korea to talk about quality. He put forward the quality strategy of "learning quality from South Korea, building quality Lifan", defining quality work as "Chairman's project", putting forward "innovation Lifan, quality Lifan", and taking the road of quality and benefit oriented enterprise development.

Adhering to the quality policy of "continuous improvement, continuous improvement and gold medal quality", Lifan has carried out a wide range of quality activities such as 6S, Renren details, senior management vehicle inspection and QC. The company carefully combs and standardizes the design and development procedures, strictly reviews them, and strives to ensure the development quality; deepens the supporting reform, actively implements SQE, and improves the quality of accessories and the quality control level of suppliers through scientific quality evaluation. By means of "post details, key process control" and other means to strengthen the process control, pay attention to the monitoring and measurement in the process, and establish the "National Laboratory" - Testing Center recognized by China National Accreditation Council for conformity assessment. At the same time, the company also actively introduces international advanced quality management methods, such as JIT, excellent performance management, etc.

Persistently pay close attention to quality management, create a brilliant brand for the company, has been fully affirmed by the community. Lifan has been awarded the titles of "China famous brand" and "national inspection free" continuously. It has also won the first Chongqing quality management award and the national advanced unit of quality work in 2009-2010.

Brand Lifan

"Lifan does not create a brand, its products are a pile of scrap iron." In the past 22 years, Lifan has adhered to its own brand strategy, through scientific and technological innovation, quality control, implementation of brand planning, advertising, public welfare activities, etc., which has made Lifan grow from an "unknown" small enterprise to an "enterprise" with high popularity and reputation at home and abroad, and the brand value has increased several times.

Lifan made use of football carrier to realize the goal of "no one asked in the cold window for eight years, Lifan was heard all over the world"; Lifan motor flew over the Red River, making Lifan a household name in Vietnam; Lifan motor successfully climbed paqioma peak in Nepal with an altitude of 6187 meters, making Lifan popular in South Asia. As of December 2013, Lifan has donated more than 123.83 million yuan to the society, provided more than 40000 jobs for the society, and successfully donated 105 Lifan Guangcai schools across China.