Since August, the aluminum price market has entered the off-season of sales, the market is sluggish and the demand has slowed down obviously, coupled with the continuous high aluminum price, the impact of the new crown epidemic and other related issues, making the business situation of Tiancheng Color Aluminum Company severe and complicated, and sales are difficult. In order to successfully complete the sales task this month, the company insisted on taking the market as the guide and the economic benefit as the center, largely relieved the contradiction between supply and demand, met the customer's demand, and exceeded the sales plan, completing 102.3% of the plan.
Facing the cruel market competition, the company quickly adjusted the focus of work, combined with the characteristics of the sales region, targeted sales strategy, priority to ensure rigid customer usage, and strictly implement the "base price + processing fee" pricing mechanism to overcome macro factors and the impact of the new crown epidemic. To increase the sales of cold rolled high value-added products with product efficiency as the guide. Guided by the sales idea of "terminal + agent" diversification mode and based on inventory front, we developed new regional markets, cultivated customer groups and accelerated the turnover rate of goods, and developed 3 new customers in total. Establishing a market research system, accelerating the collection and transformation of market information, guiding production and sales plans based on market analysis, and enhancing the ability to resist risks.
It is reported that in the future, the company will continue to adjust its sales management ideas according to the market situation, make every effort to develop the market, strengthen the cooperation with strategic customers, follow the company's overall strategic plan, and strive hard to achieve the company's business goals.