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P & G (China) Co., Ltd

Date:2021-02-01 View:362

o help every woman show elegant and noble oriental charm.




In 2000, panting launched a new generation of hair care products. Panting advocates classifying hair according to customers' expectations and keeping it in the healthiest condition.




2007 marks the 60th anniversary of the birth of Pantene brand and the 15th anniversary of its entry into China. At the beginning of the new year in 2007, Pantene brand was upgraded for the first time in the world. With a new image and upgraded hair care formula, it brought surprise and more elegant and noble fashion atmosphere to women all over the world.




The full range of upgraded formulas launched by Pantene contain radiant amino acid provitamin, which can smooth the damage of hair and replenish the three key amino acids naturally lost by hair every day. Each bottle of Pantene's shampoo and conditioner contains 300000 trillion amino acid micronized molecules. The micro molecules can deeply moisturize and dry hair, not only repair the damaged hair, but also prevent hair loss The damaged silk makes women's hair stronger and more beautiful from the inside out. No matter how you blow, dye and perm it, the new upgraded Pantene series can bring elasticity and vitality to your hair, making you show your charming hair every day.




From the popular pro-v vitamin logo to the new Shirra logo after this upgrade, Pantene conveys the noble and elegant brand message. The design inspiration of the new logo comes from the warm and beautiful Mediterranean wind. Pantene brand comes from Europe, and the brand style comes from the elegant and noble feeling of Greek goddess. The new brand logo with Mediterranean breeze as the design core expresses that Pantene brand is not only committed to the scientific research of healthy hair, but also represents the fashion of beauty and nobility. With the rebirth of Pantene image and the development of new technology, every woman has found her most unique beauty, so that she can feel the splendor of life more joyfully, and the new fashion idea of "discovering unique brilliance" is born!




The change of Pantene can be traced back to Aphrodite, a goddess in charge of love and beauty in ancient Greek mythology. This beautiful goddess is enthusiastic, confident and elegant. Those who are benefited by her will feel full of energy and feel their beautiful side, so that they will become more noble and confident. Nowadays, Pantene has become the Aphrodite in fashion life with its unique hair proposition and superior technology. Through more efficient hair care technology and new beauty proposition, all people who use Pantene can feel the benefits, find their own shining point, find their own beauty and charm, and glow with confidence.


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